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Acer faces challenge to keep netbook market lead in 2010
Posted by | Posted in General | Posted on 25-02-2010
Acer was the largest netbook vendor globally in 2009; however, as it will face increasing competition from Asustek Computer, Samsung Electronics and Hewlett-Packard (HP), the company is making efforts to maintain its leading status in 2010, according to sources from notebook players.
Acer shipped about nine million netbooks in 2009 while Asustek, HP and Samsung shipped 5.4, 4.2 and 2.9 million units, according to figures from Digitimes Research; however, since Acer only expects a slight growth or even flat performance on year for its netbook shipments in 2010, while Asustek, Samsung, and HP aim to increase their shipments to eight million, 7-8 million, and six million units, respectively, Acer’s netbook competitors will significantly narrow their shipment gap, the sources noted.
To maintain its lead, Acer showcased its Nvidia Ion 2-based Aspire One 532G netbook at Mobile World Congress 2010 and plans to launch devices running Google’s Chrome OS in the middle of 2010 with expectations of shipping one million units in the first year, the sources noted.
Acer faces challenge to keep netbook market lead in 2010
